With the data obtain by having a business profile on Instagram. You can get to know your audience better and have a basis for creating your business’s persona.
Data such as gender, age, country and city contribute greatly to improving posts, since you can create content for people who are already following you.
Insert buttons into profile
When you start having a business profile on Instagram, you can place up to 3 interactive buttons, such as follow, message and contact . You can place between 1 and 3 buttons.
Buttons will make it easier for people to take the actions you want them to take, like contacting you or visiting a website.
Promover posts
By having a business profile on Instagram, you can promote posts in a similar way to how you do on Facebook.
After making a publication, when you access it you will see country email list the Promote option right below the publication.
This way you will increase your reach and possibly reach an audience that will find your profile interesting.
How to have a business profile on Instagram
Go to your profile, tap the top right corner, tap settings, account, and then tap the Switch to business account option .
10 profiles to get inspir by on Instagram
1. Nubank
The first profile to be inspir by is Nubank.
Nubank has currently become the largest digital bank how to use email marketing to boost your sales? in the world (according to them).
The most belov startup among Brazilians already operates in Mexico, in addition to Brazil, where it is very successful.
It’s worth taking inspiration from Nubank’s Instagram to see how they deal with the public and how much people show affection for a company that has promot major changes in the Brazilian banking system.
2. Airbnb
The second profile to be inspir by is Airbnb.
Airbnb is a platform that connects people who travel and want to stay with people who want to rent their property for a period of time.
When performing the midfield, the platform has b2c fax guest and tenant evaluation mechanisms, making the entire process reliable.
Airbnb’s Instagram profile is interesting because of the brand’s relationship with its customers. All of the photos post were taken by customers and sent to the company.
In this way, the company achieves not only engagement, but a great persuasive factor, which is social proof.
3. WeWork
The third profile to be inspir by is from WeWork.
WeWork is a company focus on providing a workspace for businesses and individuals.
We recommend you follow this profile as each post is made with the intention of selling the company’s idea and product.