You can increase conversion rates by
segmentation and understanding what creatives and what audience you influence; focus on continuous engagement and content creation for different levels […]
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What Marketers and Business Owners Can Expect
B2B marketing and company promotion strategies inevitably transform in line with the market and economic situation. Sergey Sukhoplyuev, head of
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5 Key Digital CX Trends
The impressions from interaction with the product become a decisive factor for success. Source Content square’s “What’s Next in CX?” study found:
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How to Attract Audiences and Create Advertising That Brings Results
In an Internet space overflowing with various creatives, creating advertising that will break through the information noise, be noticed by
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How to Adapt to Changes in Media Consumption
In light of these trends, it is important for companies to review their promotion strategy and adjust their media plan
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How to Target Your Audience Correctly
So, you’ve defined a goal and set measurable KPIs for it. It’s time to dive into your target audience research:
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legislation in the field of influencer marketing has become stricter.
It is important to note that all advertising publications must be clearly marked as advertising or sponsored content, and also
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VK Video is back on top
Since September 2023, the app has been installed 44 million times, and the number of video views per day has
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Social Media: Memes, Content, and the Importance of Storytelling
Among the most significant SMM trends, it is impossible not to highlight: short videos. The best way to compete for attention
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marketing trends 2025, storytelling and a new approach to hiring creative specialists
This is Alena Alimkina, Director of Marketing Communications at Completo. It’s time to discuss the most important business and digital news
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Test, Learn, Iterate
Testing is the only way to know which ads work best for a specific audience. So whether you’re A/B testing
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Tailor your messages
Think about the client first – why does he need it? What worries him? Use consumer research to create a